BSAD 316 Principles of Marketing

Fundamental concepts and problems of marketing within the economic, political, business and social environments, stressing essential areas in the formation of marketing strategies and a systematic approach to problem-solving and decision-making within the total marketing environment. PRQ: ECON 101. Scheduled: Fall, spring, and summer, yearly. Meets: NO.

Credits

3

Attributes

  • May be used for major requirement
  • May be used for minor requirement