Business Administration Major, Marketing Track, B.A. or B.S.

(68-71 credits)

Required Core Courses (36 credits)

Note: At least four of these courses must be taken at Rockford University

BSAD 316	Principles of Marketing	4
BSAD 318	Finance	4
BSAD 334	Principles of Management	4
BSAD 353	Promotion Management	4
BSAD 354	Consumer Behavior	4
	One 300-level Business Administration course	4
BSAD 398	Internship in Business Administration	0
	OR
BSAD 498	Internship in Business Administration	0
EBA 495	Senior Seminar	4

One of the following two courses (4 credits)

BSAD 352/ECON 352	Business Forecasting	4
BSAD 416	Market Research	4

Required Supporting Courses (26-35 credits)

ACCT 223	Principles of Accounting I	4
ACCT 224	Principles of Accounting II	4
ECON 101	Principles of Microeconomics	4
ECON 102	Principles of Macroeconomics	4
PHIL 325	Business and Economic Ethics	3

One of the following two courses (4 credits)

ECON 203	Price Theory	4
ECON 208	National Income and Employment Theory	4

One of the following two courses (3-4 credits)

MATH 223	Beginning Statistics	3
MATH 224	Elements of Statistics	4

Two courses from Department approved list (B.S. only) (6-8 credits)